The AppleBox portion of the Santa Barbara International Film Festival offers FREE family oriented programming for movie lovers of all ages. Screening on the weekend mornings of the Festival, audiences are treated to a film and live entertainment as well as popcorn and soda FREE OF CHARGE for all attendees. In 2014, audience members were treated to screenings of Disney’s Frozen, The Croods, Despicable Me 2, and Monsters University.
Launched in 2007 with 200 attendees for all screenings, the audience for AppleBox has grown to nearly 8000 movie lovers-free of charge! Open to anyone on a first-come, first-served basis, this program provides a fun, festive and supportive environment to families whose income level may not be able to provide them access to. In 2013, over 60% of the guests who attended AppleBox had a reported household income of less than $50 thousand per year.